Beyond our typeface and logo, color makes a brand distinctive and instantly recognizable.
Primary colors
Red, black, gray, and white are our primary colors. We use these across all applications as these colors communicate our university’s colors.
-
CGU Red
C20 M100 Y95 K10
R175 G29 B39*
#af1d27
PMS 7621
*not a straight CMYK to RGB conversion
-
C20 M100 Y95 K35
R127 G17 B24*
#7f1118
*not a straight CMYK to RGB conversion
-
- 80%
- 60%
- 40%
- 20%
C5 M0 Y13 K75
R93 G97 B90
#5d615a -
- 80%
- 60%
- 40%
- 20%
C6 M4 Y7 K13
R224 G224 B224*
#e0e0e0
*not a straight CMYK to RGB conversion
-
- 80%
- 60%
- 40%
- 20%
C30 M20 Y10 K100
R0 G0 B0
#000000
Secondary Colors
Warm Colors
-
- 80%
- 60%
- 40%
- 20%
C3 M77 Y66 K0
R241 G95 B83
#f15f53 -
- 80%
- 60%
- 40%
- 20%
C5 M46 Y100 K0
R237 G152 B34
#ed9822 -
- 80%
- 60%
- 40%
- 20%
C0 M20 Y100 K5
R243 G193 B8
#f3c108 -
- 80%
- 60%
- 40%
- 20%
C35 M0 Y100 K10
R173 G195 B43
#adc32b
Cool Colors
-
- 80%
- 60%
- 40%
- 20%
C62 M65 Y15 K10
R108 G95 B143
#6c5f8f -
- 80%
- 60%
- 40%
- 20%
C95 M45 Y0 K30
R0 G90 B147
#005a93 -
- 80%
- 60%
- 40%
- 20%
C70 M5 Y20 K20
R36 G153 B169
#2499a9 -
- 80%
- 60%
- 40%
- 20%
C65 M0 Y50 K20
R66 G160 B131
#42a083 -
- 80%
- 60%
- 40%
- 20%
R13 G71 B79
#0d474f
For web use only
Neutral Colors
-
- 80%
- 60%
- 40%
- 20%
C0 M6 Y35 K45
R159 G147 B113
#9f9371